I want to share with you great news via Murat Sahin how Unicef India used a great window of opportunity to promote handwashing with soap at schools linked to critical time (mid-day meal).
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Today, three Ministries in India put together joint press adverts in national newspapers (I.e. Hindustan Times, Times of India, India Express, Business Times, Dainik Bhaskar, Dainik Jagran. paper.hindustantimes.com/epaper/viewer.aspx (click on page 2 of the english version). The add highlights the excellent The mid-day meal programme which reaches to more than 1.2 million schools and 110 million children on a daily basis. The advert brings in daily group hand washing as part of the mid-day meal programme for the first time. Government self-finances and scales up the group handwashing as part of Mid-Day meal scheme.

Hats off to the Incredible India WASH in Schools Team in finding the right entry point for scaling up WASH in Schools.

And have a look at this fun midday meal and group handwashing video:
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