Introduction to Spread the word: Social Media & Awareness Raising


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Introduction to Spread the word: Social Media & Awareness Raising

It takes many voices to spread awareness about period poverty and break the taboo surrounding menstruation. You can raise your voice and spread the word with friends, family and colleagues, or even reach out to a wider audience on social media. An easy way to raise awareness is to post a picture with a menstruation bracelet on Menstrual Hygiene Day (28th May) or any other day! You can get creative and even make your own menstruation bracelet gif! 
Menstruation Bracelet Campaign 
WASH United, 2023 
Symbols have the power to catalyse awareness and action. Created by MH Day, the Menstruation Bracelet is a global symbol for menstruation. The bracelet consists of 
28 elements, five of the elements are red. 28 stands for the average length of the cycle, five for the average length of a period. 
By wearing the bracelet, people show that periods are nothing to hide, start conversations about menstruation and help to push back period stigma, one bracelet at a time. 
Help popularise the Menstruation Bracelet by using it as widely as possible: on social media, on your website or when you hold in-person events. Integrate it into any assets such 
presentations, posters and reports. Not just around MH Day, but every day. 
Use the bracelet in your Menstrual Hygiene Day campaign: 
Get your campaign materials now (available in various languages): 
MenstruAction, the GIZ Staff Initiative, aims to make MHH more prominent within GIZ — and also in German development cooperation and around the world. A new GIZ publication celebrates the MenstruAction journey from its beginnings to successful recent initiatives, 
important milestones, and a glimpse of future ambitions. 
MenstruAction will continue to mainstream this taboo issue. 

Posted by a member of the SuSanA secretariat held by the GIZ Sector Program Water Policy – Innovations for Resilience
Located at Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH, Bonn, Germany
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